社会学essay/report/assignment/paper代写
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DEVELOPMENT AND SOCIETY
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Volume 43 | Number 2 | December 2014, 297-350
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Landing of the Wave: Hallyu in Peru and Brazil*
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Nusta CarraNza Ko | Purdue university
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soNg No** | Purdue university
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JeoNg-Nam Kim | Purdue university
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roNald gobbi simões | Purdue university
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What began as the spread of South Korean popular culture in parts of East and
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Southeast Asia in the late 1990s, Hallyu “the Korean wave,” made its landing and mark in
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a new cultural context in Latin America years later nearing the end of the first decade of
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the 21stcentury. But how did Hallyu suddenly emerge in this part of the international
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system? What factors led to its development? The results of our field research findings in
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Peru and Brazil brings the argument away from the cultural proximity for both states with
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high levels of Asian migration (i.e. Japanese and Chinese) and provides an interesting
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insight into discussions on socioeconomic grounds that may have influenced individuals’
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interests towards Hallyu.
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Keywords: Latin America, Hallyu, Korean Wave, Korean Culture
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- This research is conducted by the Korean Studies Competitive Research Funding Grant, with the
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support of the Academy of Korean Studies.
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** Corresponding author and the principal investigator